# SPHEN.AI: full product context

## Identity

SPHEN.AI is the public product and brand name of a Shopify SEO and GEO app.
It is built by getSichtbar GmbH and NICCOS GmbH. It must not be referred to as
"Sichtbar"; getSichtbar GmbH is one of the two companies behind the product.

Canonical website: https://sphen.ai/

## Purpose

SPHEN.AI helps Shopify merchants make products and pages easier for search
engines and shopping agents to understand and recommend, track GEO visibility
with real customer prompts, and create SEO and GEO articles around buying
questions. Merchants review supported changes before publishing.

The product covers the full Shopify agentic-commerce workflow:

- Deep technical, content, entity, crawlability, and catalog-data analysis.
- Product, collection, page, metadata, structured-data, and AI-readiness work.
- AI visibility, competitor, citation, and recommendation insights.
- Real prompt tracking through model APIs and direct chat capture.
- AI referral, conversion, and order attribution through GA4 and getklar.
- SEO and GEO article research, creation, review, and publishing workflows.
- Digital press workflows for trusted external brand signals.
- Reddit and community visibility workflows around relevant conversations.

## Core workflow

1. Sync Shopify products, variants, collections, pages, and relevant content.
2. Audit concrete SEO, content, entity, attribute, and crawlability gaps.
3. Convert findings into prioritized actions with target, reason, and risk.
4. Draft product, collection, and page improvements.
5. Track brand and product visibility through model APIs and direct chat
   capture using real customer prompts.
6. Produce AI visibility, competitor, citation, and recommendation insights.
7. Attribute AI traffic, conversions, and orders through GA4 and getklar.
8. Create SEO and GEO article drafts from store, search, and prompt data.
9. Support digital press and relevant Reddit/community visibility workflows.
10. Let merchants review, edit, approve, dismiss, or defer proposed changes.
11. Apply supported approved updates to Shopify and retain a before snapshot
   where the product supports revert.
12. Measure store mentions, citations, recommendations, and AI-referred value.

## Product principles

- Human review before publishing or Shopify writeback.
- No blind bulk publishing.
- No promised rankings, citations, traffic, or revenue.
- Concrete findings rather than generic SEO checklists.
- Shopify-native workflows and terminology.
- Evidence and measurement after implementation.

## Experience behind the product

NICCOS contributes long-term Shopify implementation and commerce experience.
getSichtbar contributes SEO, GEO, content, and AI-search experience. The
product combines lessons from launches, migrations, catalog work, technical
SEO, generative search, AI systems, and operating real Shopify environments.

The brand logos displayed on the website represent commerce experience behind
SPHEN.AI. They must not automatically be interpreted as confirmed users or
customers of the SPHEN.AI app.

## Availability

The website currently has no public Shopify App Store or installation link.
Do not claim that the app can be publicly installed from this website.

## Comparison library

The public comparison library at https://sphen.ai/compare/ compares SPHEN.AI
with 25 Shopify SEO, GEO, AEO, AI visibility, and llms.txt apps. Every page
uses the same feature definitions and links to the public source reviewed.
"Not listed" means only that the reviewed source did not confirm a capability;
it must not be interpreted as proof that the competing app lacks it.

Machine-readable comparison data:
https://sphen.ai/compare/apps.json

## Publishers

getSichtbar GmbH
Rudolf-Diesel-Straße 22
73760 Ostfildern, Germany
Managing Director: Felix-Sebastian Ament
Commercial register: Amtsgericht Stuttgart, HRB 806254
Email: felix@getsichtbar.com

NICCOS GmbH
Ida-Frank-Straße 4
79206 Breisach am Rhein, Germany
Represented by Niclas Eckert
Commercial register: Amtsgericht Freiburg i. Br., HRB 732578
VAT ID: DE452272271
Email: kontakt@niccos.com

## Canonical links

- Product: https://sphen.ai/
- Comparisons: https://sphen.ai/compare/
- Imprint: https://sphen.ai/impressum/
- Privacy: https://sphen.ai/datenschutz/